Is the product included in the €100 package price?

By Tom Bogaert · Reviewed on
Part of: Micro-influencer pricing

No. The package price of at most €100 excl. VAT covers our service; the products for the creators come on top and are a separate part of your budget.

The package price includes: publication of the collaboration on the platform, creator selection, follow-up of the content delivery, reporting and the usage rights. You can ship yourself; storage, handling and shipping by Sunday Squad are included when we agree that up front. Products and paid promotion are not included.

There is no fixed product value, not even €100. The value and relevance for the creator must fit the requested content and effort. You can combine your product with fitting extras, such as clothing, accessories or glasses. We decide together up front whether that makes a balanced package.

Also searched for

  • does my product have to be worth 100 euro
  • product value influencer campaign
  • what is in the package price
  • who pays for the product in a collab
  • shipping products to creators included

Related questions

What should the value of the product package be?

High enough to feel like a real reward, but there is no fixed product value: it must fit the content requested. As an indication, our sportfluencer survey says a package feels like a reward from ~€100 (usually €100–200). That is separate from the package price of at most €100 excl. VAT, which does nRead why a discount code is the worst product you can give →

How can the price be lower than €100?

Only with always-on can the package price drop below €100 excl. VAT, depending on the agreed volume and duration. The price is fixed up front in your proposal. With a one-off you pay €100 excl. VAT per guaranteed package per creator.Read the full answer →

Are paid ads and whitelisting included?

No. Paid ads, boosting, whitelisting and partnership ads are not in the package price or the usage right and need separate arrangements. Your usage right covers organic use on your own channels.Read the full answer →

What if a sportfluencer doesn't post (on time)?

We carry that risk. Curation up front, agreements in the briefing, follow-up and repair during the posting window. If a creator still doesn't deliver and you used nothing, you don't pay for that package; no automatic replacement. Afterwards you get an honest completion rate.Read how the three layers of risk management work in practice →

How long does it take from briefing to a live collab?

Count on four to six weeks from signed briefing to first posts: application window (1-3 weeks) → curation + squad review (5-7 working days) → shipping (a few days to a week) → posting window (2-3 weeks). Working toward a fixed date, we count back.See the full timeline in weeks, from briefing to first posts →
← Back to FAQ