- For sportfluencers / sport creators -
You already train and post.
The rest is a bonus.
Brands pay you in products and experiences — things you wanted anyway. You just share what you really think. Zero hassle.
Squad - Squad - Squad
This is what taking part looks like.
With every collab, you’re part of a squad of sportfluencers. You work with the same brand, each bringing your own sport, style and story. Testing a product, heading outdoors and sharing your own experience: this is what it looks like.
We do it together.
You inspire each other, discover new ideas and give each other extra motivation. Your squad brings more creativity, more diversity and more impact. Together, you go further.
Motivation over a perfect portfolio.
You don’t need to be an experienced creator to get started. Bring enthusiasm and a willingness to learn.
Choose what suits you.
Only apply for collaborations that genuinely interest you.
Free products and experiences.
Try them while doing your sport, in exchange for the agreed content and feedback.
Learn to work with brands.
Gain experience with briefs, creating content and keeping commitments.
Build your experience.
Discover what works for you and create content you’re proud of.
What moves the squad?
New collabs, platform news and stories from the squad.
Skipping a collab, with a reason
Underneath every apply button you'll now find "Skip this collab". Pick a reason, no more reminders, the brand sees nothing of it. This is how we read a no. Read the story-
EXR, the Zwift of rowing
EXR is called "the Zwift of rowing". What the app does, which rowers are compatible (Concept2 PM5, WaterRower…) and how to get a year of EXR before 13/9. -
Styrekx vs Hyrox
Hyrox: 8 × 1 km, eight stations, 34 countries. Styrekx: 10 × 800 m, ten stations, from the makers of Strong Viking. Different bib, same training. -
Why a squad does more than one sportfluencer
One athlete posts a product and it scrolls past. A whole squad posts it at the same time and it becomes a moment — for the brand and for the athlete.
Which collab suits you?
Explore the collaborations and choose what matches your sport and interests.
FAQ
Questions other sportfluencers have asked
Before you sign up, you want to know what to expect. These are the questions other sportfluencers ask us most often, with honest answers. No small print.
What is a Sunday Squad?
A squad of 25 amateur athletes creates content for one brand at the same time. Everyone shares from their own sport and community, within the same agreed posting period.Read how 25 athletes activate a brand at once — and why it works
Why does my profile have to be public?
Because curation runs on what's publicly visible: that you really train, what your content looks like, how your community reacts. On private, we — and the brand — see a closed door, and you drop out for the wrong reason. Think of it as your shop window, not your diary.Read why a private profile eliminates you for the wrong reason
Do I get paid as a sportfluencer at Sunday Squad?
Not in cash. You get the brand's product as the reward for your content — no fee, no transfer. Cash attracts creators who monetise; product attracts creators who want to use the brand. What you get exactly is always set out up front in the briefing.Read what you concretely get in return for your content
What is a sportfluencer?
A sportfluencer is an amateur athlete who creates content from their sporting life. Sport comes first and attracts an engaged audience who also train. Other interests can still have a place on your profile.Read how the distinction from a lifestyle influencer determines the result
What do I get in return for my content?
The brand's product — a product package, race ticket, event access or exclusive drop, depending on the collab. The retail value is always set out up front in the briefing. The product is yours to keep: no return label, no expiry date.Read why the product is the reward — not a fee
Why should I apply if I'm not guaranteed to be selected?
Because one application puts you in view not for one collab, but for all the next ones. Your profile stays in the pool; selection is about fit, and fit varies per campaign. Not being chosen says something about the match of that moment, not about you.Read how your profile stays in the pool for all future collabs
Do I have to post every week?
No. There's no weekly schedule and no fixed number of posts per month — Sunday Squad works per collab, not per calendar. You only commit once you're selected for a collab; then you deliver a few posts within an agreed window, and after that it's done.Read what a collab commitment looks like in practice
Is my content used abroad too?
By default, no. The rights to your content are usually limited to the country of the collab. International use is a separate agreement, stated upfront in the briefing — before you agree, you know where your image ends up.Read how international use is arranged separately — and when you'll know
What kind of brands will I encounter at Sunday Squad?
Sports brands in the broadest sense: nutrition, apparel, shoes, accessories, recovery, tech, safety, events. From challengers to names you know. You're matched on what fits your sport and style — not every brand fits every athlete, and that's exactly the point.Read how you get matched to the right collab based on your sport