So am I becoming a brand ambassador?

By Tom Bogaert · Reviewed on
Part of: Questions others asked too

Not automatically, but it can happen. A collab is one round: you get the product, you post, done. No extension that quietly rolls on, no yearly commitment you sign without noticing.

What can happen: a brand that wants to continue with the same squad after the collab starts Sunday Squad Ambassadors. Then you're asked for a next round, with new product and a fee on top, at a rhythm the brand agrees with us. You decide per round whether you're in. Whoever delivered during the collab and fit the brand is first in line; that's the only selection there is.

That's not how it usually works. At a classic agency you become an ambassador based on your followers, up front, with a contract. With us you become one based on what you did during the collab, afterwards, round by round. So you sign up for a collab, not for an ambassadorship. It's just that ambassadors don't come from anywhere else. What a second round actually involves.

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Related questions

I already work with brands that compete with your clients. Can I still join?

That's possible, depending on the collab. Some brands ask for a temporary non-compete during the posting window — stated up front in the briefing. Others don't. We select on sports fit and content quality, not on how clean your portfolio is. Register or follow us on socials to stay up to date on newRead how non-compete and existing collaborations relate →

Are the sportfluencers in a collab already ambassadors of our brand?

Not yet. A collab is a one-off activation with no obligation afterwards. Sunday Squad Ambassadors is the next step: from the squad that delivered you assemble a group that carries on in rounds, with product and a fee. Afterwards on behaviour, not up front on reach.Read the full answer →

Can an ambassadorship grow out of a collab?

Yes. A collab is the ideal audition: you see which athletes deliver, fit your brand and reach their audience — behavioural data, not a promise. From that proven group grows Sunday Squad Ambassadors: rounds with product and a fee, with size, rhythm and duration set per brand.Read the full answer →

How do I become a brand ambassador or sportfluencer with Sunday Squad?

You join as a sportfluencer, not a classic ambassador. Register, complete your profile and apply for a collab with your own content idea — no yearly commitment, no big reach needed. Those who deliver and fit can be asked for Sunday Squad Ambassadors.Read the full answer →

What does it mean when a brand asks you for a second round?

That you delivered in round 1 and fit the brand. A second round is Sunday Squad Ambassadors: product again, a fee on top, no new application. Saying no is fine; the spot moves on.Read what a second round gets you, and what you can decline →
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