Do we have to find and manage the sportfluencers ourselves?

By Tom Bogaert · Reviewed on
Part of: Creator marketing

No. We take that searching and chasing off your plate. You get one curated squad to approve, one point of contact, one agreement and one service fee — not twenty-five separate calendars, email threads and reminders.

The work that usually eats the most time — finding athletes, screening, contacting, briefing, chasing and checking that they actually post — happens on our side. The brand sets the direction and has the final say on the line-up; we handle the rest. We deliver a selection we can back with conviction in front of your brand — you approve it and can swap profiles in consultation with us.

Also searched for

  • do we have to find influencers ourselves
  • how much work is a squad for us
  • who manages the sportfluencers
  • do we chase the creators
  • who briefs the athletes

Related questions

What do we as a brand need to provide to start?

A sharp briefing: product, audience and sport, region, timing, core message, no-gos, and what you want to do with the content (organic or also ads). You provide the direction, we build the squad.See the full briefing checklist: what we need at minimum →

What does a Sunday Squad collab actually deliver?

25 pieces of content on the same day, cumulative organic reach typically well above 50,000, a 24-month content licence, and no ghosting. A squad builds credibility — not direct conversion.See the full output list: content, reach, rights and what remains →

Is there a list of your sportfluencers we can look at?

No, there is no browsable catalogue. A squad forms per collab: from sportfluencers who apply to your campaign, supplemented from our community (amateurs with 500 to ±25,000 followers) and targeted scouting. What you do get: the contours and cases up front, and after the matching a reasoned shortlistRead why a reasoned shortlist says more than a catalogue →

How does Sunday Squad Ambassadors differ from a brand-owned ambassador club?

A brand-owned club (like AA Drink's ALL ACTIVITY CLUB, 32 ambassadors, one city) is one brand, one group, managed in-house. Sunday Squad Ambassadors comes from a network of 1,300+ sportfluencers, is selected on what they did in a collab, and is managed by us per round. A new sport or region is a newRead the full answer →

How many brands actually match their creators to their niche?

37.20% of brands match their creators to their own product niche (archive.com sector analysis, 2025). The rest mostly select on reach, because reach is the one thing every platform shows straight away. Selecting on niche means doing work that isn't sitting ready anywhere — and that is exactly where Read the full answer →
← Back to FAQ