Do I need to have 10,000 followers?

By Tom Bogaert · Reviewed on

No. We work with nano- and micro-influencers — from 1,000 followers, sometimes fewer if the community clicks. What counts is that you really train and that your audience sees it.

The logic: 50,000 lifestyle followers are worth less to a running brand than 2,500 runners who see every week that you run too. Reach without fit is noise. Fit without big reach is a signal that still gets through.

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Related questions

How do I become a brand ambassador or sportfluencer with Sunday Squad?

You join as a sportfluencer, not a classic ambassador. Register, complete your profile and apply for a collab with your own content idea — no yearly commitment, no big reach needed. Those who deliver and fit can grow into a paid year.Read the full answer →

Do I have to be a top or professional athlete to take part?

No, on the contrary — we work with amateur and lifestyle athletes, not pros. No podiums or race results needed. What counts is that you genuinely train, post about it regularly, and have an audience that reacts. Not your level, but your content.Read the full answer →

Do I have to pay tax on the free products?

We're not accountants. Roughly: a product or experience from an occasional collab isn't treated as salary. If it becomes structural and high in value, run it past your accountant. We always communicate the retail value up front.Read how the tax picture looks in practice →

Do I get to keep the products after the collab?

Yes. The product is yours and stays yours — no return, no expiry. The product is the reward for your content.Read why the product is the reward — not a loan →

What kind of brands will I encounter at Sunday Squad?

Sports brands in the broadest sense: nutrition, apparel, shoes, accessories, recovery, tech, safety, events. From challengers to names you know. You're matched on what fits your sport and style — not every brand fits every athlete, and that's exactly the point.Read how you get matched to the right collab based on your sport →
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