Do we have to find and manage the sportfluencers ourselves?

By Tom Bogaert · Reviewed on

No. We take that searching and chasing off your plate. You get one curated squad to approve, one point of contact, one agreement and one service fee — not twenty-five separate calendars, email threads and reminders.

The work that usually eats the most time — finding athletes, screening, contacting, briefing, chasing and checking that they actually post — happens on our side. The brand sets the direction and has the final say on the line-up; we handle the rest. We deliver a selection we can back with conviction in front of your brand — you approve it and can swap profiles in consultation with us.

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Related questions

What do we as a brand need to provide to start?

A sharp briefing: product, audience and sport, region, timing, core message, no-gos, and what you want to do with the content (organic or also ads). You provide the direction, we build the squad.See the full briefing checklist: what we need at minimum →

What does a Sunday Squad collab actually deliver?

25 pieces of content on the same day, cumulative organic reach typically well above 50,000, a 24-month content licence, and no ghosting. A squad builds credibility — not direct conversion.See the full output list: content, reach, rights and what remains →

How do you find the right creators for your brand?

Three routes, in increasing order of effort: search Instagram or TikTok yourself, work via a platform or database, or build a curated squad with a specialist. The right route depends on scale, budget and quality control.See the three routes to find creators — and their real costs →

What if a sportfluencer doesn't post (on time)?

We carry that risk. Curation up front, agreements in the briefing, follow-up during the posting window and back-ups from the same pool — plus an honest completion rate afterwards: how many of the 25 actually delivered.Read how the three layers of risk management work in practice →

How long does it take from briefing to a live collab?

Count on four to six weeks from signed briefing to first posts: application window (1-3 weeks) → curation + squad review (5-7 working days) → shipping (a few days to a week) → posting window (2-3 weeks). Working toward a fixed date, we count back.See the full timeline in weeks, from briefing to first posts →
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