Is my content used abroad too?

By Tom Bogaert · Reviewed on

By default, no. The rights to your content are usually limited to the country where the collab runs — for a Belgian collab that means: use within Belgium.

If a brand wants to use your content internationally too, that's a separate agreement, stated upfront in the briefing. No surprises later: before you agree, you know where your image ends up and for how long. We deliberately keep it limited — Flemish content lands differently in its own sports community than in a market where nobody knows you.

Also searched for

  • is my content used abroad
  • where does my content end up
  • can brands use my image internationally
  • usage rights of my content
  • does my content stay in belgium

Related questions

Am I welcome if I'm not Belgian?

#
Yes, you're welcome wherever you live. Our focus is on Belgium for now, so not every collab will fit your country — we'll simply let you know. Other countries are coming; whether a collab is open to your region is in the briefing.

Do I get paid?

#
Not in cash. You get the brand's product and the experience around it — a full gear set, a race ticket, access to an event. The value is in the product, not in a fee.

What are the content rights for brands?

#
Set per collab — one of the value elements that determines whether a collab clicks or not. Standard is 12 to 24 months, organic and paid, limited to the country where the collab takes place. OOH, TV and longer use are separate modules. Content rights are not whitelisting — access to the athlete's ad

Do I have to pay tax on the free products?

#
We're not accountants. Roughly: a product or experience from an occasional collab isn't treated as salary. If it becomes structural and high in value, run it past your accountant. We always communicate the retail value up front.

Do I get to keep the products after the collab?

#
Yes. The product is yours and stays yours — no return, no expiry. The product is the reward for your content.
← Back to FAQ